Case Details
Clients: Lusardi Construction
Start Day: Apr/2024
Tags: Construction, Business
Project Duration: 1 Month
Client Website: www.lusardi.com
My Role
UX/UI Design
Responsibilities included:
UX wireframing and layout planning
Visual hierarchy and component design
Content organization and storytelling
Responsive design strategy
Tools used: Figma / Adobe XD
Project Overview
The Lusardi Construction website was designed to showcase the company’s expertise, projects, and services while building trust with potential clients and partners.
Lusardi Construction is a full-service general contractor founded in 1958, known for delivering construction projects across sectors such as healthcare, retail, education, industrial, and hospitality.
The objective of this project was to create a modern, visually compelling website that communicates the company’s experience, highlights projects, and encourages business inquiries.
Problem Statement
The previous website faced several challenges:
- Project portfolios were difficult to explore
- Construction services were not clearly explained
- Lack of storytelling around company values
- Weak engagement with testimonials and community initiatives
- Limited pathways for potential clients to contact the company
These issues reduced the website’s ability to convert visitors into project inquiries.
Design Goals
Highlight Lusardi’s portfolio of construction projects across industries.
Explain the company’s capabilities and construction services.
Include testimonials, company history, and achievements.
Encourage visitors to contact the company for new construction projects.
Design Solutions
The Results
The redesigned website delivers several improvements:
- Clearer presentation of Lusardi’s projects
- Better storytelling around company values
- Improved navigation and content structure
- Stronger credibility through testimonials
- Increased opportunities for project inquiries
Customer Reviews of the Case
Superior achievement has become its standard.